Thank you!
Your information was sent perfectly.

Request a Quote

Answer these questions to get a quote for Freshdesk or Freshservice customization.

If it’s enough to have your support portal look like your website, purchase a theme and branding service and branding in our online shop to save time:

What is your name? *

Thank you for taking this questionnaire. It will take two or three minutes only.

Your answers will help us get a sense of where you would like to go.

Feel free to skip any question.

Where can we find your website*

What is your Support Portal URL, if you have one?

What is the single most important objective of the Support Portal project? What can you tell us about your project? Do you have any requests or expectations?

Tell us why you are considering the Support Center update? Do you have extra information, comments or requests you would like us to consider?

Do you have a mockup for a new design of the Support Portal?

Do you need the header and footer for your Support Portal to be the same like on your main site?

How do you think, which of our themes would suit your brand the best?

Use the link to observe our collection:

Choose as many as you like

What is your budget range for this project?

What is your corporate email address to contact you on? *

Please use your corporate email. In these latter days, we receive too much spam messages from personal emails.

What is your phone number to reach you?

Please add the international call prefix (+1, +44, etc.)

Please submit recaptcha

Enhancing Customer Support Through Customer Self-Service Portal

Posted on 31 Mar 2021



Excellent customer service calls for human touch and regular service delivery through various communication channels. These include live chats, phone calls, help desk applications, and more.

In comparison, however, the customer self-service portal is significantly becoming a favorite option for many businesses. It easily replaces people while improving the overall quality of service.

On its downside, the portal cannot handle some unforeseen issues and questions that arise in the course of business. This explains why human resources should not be completely scrapped off.

Benefits of Customer Self-Service Portals

There are several good reasons why a company should consider having a customer service portal on their website.

  • Not time-constrained - portals are functional throughout the day and night when agents may not be available
  • Less work for the human resource team - with self-service portals, customer service representatives can attend to more challenging cases as customers find solutions to their issues through the portals
  • Empowering customers - portals provide a platform for customers to engage more actively with a company
  • Cost-effectiveness - portals are cheaper to run and maintain and help cut down on overhead costs

Effectiveness of Customer Portals

When considering putting up self-service portals, how can you enhance their effectiveness?

Branding and Customization

The design of the portal determines how easy it is for users to navigate. Intuitive designs can save considerable time and help customers address their issues quickly. Proper customer portal branding is also a plus as it serves as a marketing strategy.

Customization of the portal can be a challenge for a company without the know-how. A good example of how much you can achieve with customization is provided by Breezy Themes, a Freshworks partner. For endless customization possibilities of your portal interface, consider using Freshdesk or Freshservice customer portal templates.

Updating Content

The self-help portal should stay updated with the most relevant content. If people can't easily find what they need, they get frustrated and leave the website. This could mean loss of business.


When a company introduces a new feature like the customer portal, the marketing team should present it to customers in all possible ways. This could be in the form of pop-up notifications, widgets, press releases, or newsletters.

Final Thoughts

The demand for customer self-service portals is growing as the business world changes. They are useful in helping save time, cutting down costs, and enhancing customer communication and engagement. Although they can be a one-time investment, keeping them alive and functional is crucial.

It's time to get your ideal support portal!

View all themes

We use cookies to provide you with a better service and for promotional purposes. By continuing to use this site you consent to our use of cookies as described in our Privacy & Cookie Policy.